Wednesday, June 6, 2007
Jo 2012 logo
What is it? Origami on the floor? A map of London or the olympic games complex? No I don't like this logo to stand for the 2012 games. A lot of money was spent on such simplicity that doesn't really give the message of what it's for. Fortunately for the designer, the olympic rings are there to give identification to the message. I can't even say that I like the choice of colours either and at a quick glance it could be mistaken as some sort of recycling logo. When I think of London, I think of red for buses, royal blue for HM and grey for the weather; pink and yellow don't represent anything in my minds eye of London. I appreciate that the use of Capital letters for proper nouns is out of fashion at the moment, but I feel if a Capital City is an important part, then doesn't it warrant a Capital letter?
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4 comments:
I agree Jo.
me 2
me 3
more of a tangram than origami
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