firstly to matters at hand. dave, the Poms will be knocking back pints about the same time as the Wallabies at this years Rugby World Cup, a significant amount of time from the business end of the tournament. thats got nothing to do with the olympic logo i know, but what has the olympic logo got to do with the olympics anyway. at this point in time im not going to delve into the complicated and utterly intellectual process that must have been involved in creating the London 2012 Olympics Logo. im not doing a shred of research on this one because i dont want to know really. we know how much it cost already, a shitload of pounds, a bucketload, but thousands of people die of starvation everyday too, half the worlds population has never used a telephone let alone a computer and a considerable amount of the worlds population could not give a toss as to the London Olympics Logo 2012, rather worry about their next meal or when the next guided missile might come through their front door if you happened to live in iraq. ive looked at it but dont want to go through the process of trying to understand or justify this work. i see it for what it is on face value and i dont like it and at this point in time cant see it being reflective of the olympic movement. i can see however that by the time 2012 rolls around this could be contemporary and cutting edge, maybe, and maybe with time the logo will become as ingrained in our psyche just as the golden arches, it will depend on the PR Department i suppose, but i really dont care. no point worrying about things we cant change and id say that the logo is here to stay, good bad or otherwise.
i suppose to quote an infamous australian politician, please explain.
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